Institute of Public Relations Malaysia Student Association, Taylor’s University (IPRMSA) has recently organized a webinar titled ‘Effective News Writing in Public Relations: Angling the News’. The two-hour webinar was filled with latest information and hands-on tips on how public relations practitioners should write to the media in order to get their stories published.
Prof. Bani emphasized the importance of having a good heading when writing a story as this will help when you pitch for the media, he also emphasized that each write-up should be written differently according to the type of the media. The webinar was attended by more than 115 students and lecturers from Sunway University, INTI Subang Jaya, IPRM UiTM Melaka Chapter, IPRM UiTM Shah Alam Chapter, Universiti Sains Malaysia (USM), Universiti Sains Islam Malaysia (USIM), Universiti Sultan Zainal Abidin (UnisZA), Infrastructure University Kuala Lumpur (IUKL) and Public Relations students from the School of Media and Communication, Taylor’s University.
